Joining 10:10 both underlines our commitment to reducing our carbon footprint even further and gives us a wealth of advice. We urge other UK businesses to join."
- Ronan Dunne, CEO O2
Signing up makes your business part of the solution to climate change. The aim is to reduce emissions by 10% in one year – or as close as you can get. By getting your carbon under control you’ll be cutting costs, staying ahead of the curve and helping Britain show the rest of the world how it’s done.
Doing 10:10 means committing to aim for a 10% reduction across four key areas of your carbon footprint. For most businesses this is is ambitious but achievable. We hope you'll manage the full 10%, but we recognise that many progressive companies that have made significant cuts already will find it hard to achieve further deep cuts in one year. 10:10 recognises all emissions reductions as a success, but those organisations achieving the full 10% can expect to feature prominently in coverage of the project.
Ultimately, 10:10 is all about giving it everything we’ve got. Until we do that, we won’t really know what’s possible anyway.
Carbon footprints can be measured in different ways, but for 10:10 purposes, we’re talking about four key areas:
These are the four areas on which we will be asking you to report your progress at the end of your 10:10 year. You'll be given your own emissions reporting tool to enter your figures into when you sign up but you can see a demo version of the tool here.
In addition, joining 10:10 means trying to find ways to reduce your other, harder-to-measure emissions not covered above, and doing what you can to encourage staff, customers and suppliers to get involved.
Let’s face it – the writing is on the wall for carbon-hungry business practices.
Using less energy will increase profits. You’ll save money now as your bills shrink; you’ll save money in the future when laws force everyone else to catch up with you; and you’ll make money by keeping staff and winning customers from rivals who don’t seem to be doing their bit.
Reducing your footprint is also the right thing to do, of course. 10:10 is about coming together to build a better future for all of us.
With climate change, everyone talks about long-term targets. Britain is committed to an 80% cut by 2050, and at least 34% by 2020. But scientists say it won’t be possible to meet these targets without the right action now – and that means cuts of around 10% in the very near future.