Adnams will be donating 10p from every sale of East Green Beer to the 10:10 Trust
On the Global Day Of Doing, here's to Adnams marking 10:10:10 with some great news: they'll be donating 10p from every bottle of Adnams East Green
beer to the 10:10 Charitable Trust.
East Green is brewed using locally sourced barley grown and malted in East Anglia and English boadicea hops grown in Suffolk's only commercial hop yard. Ingredients grown locally combined with a lightweight bottle make it the UK's first carbon-neutral beer.
(Nerdy beer fact: English Boadicea hops are aphid resistant, making them less carbon intensive to grow.)
10:10/Adnams beer mats will quiz drinkers on carbon content
To add to the low-carbon beer drinking experience, 10:10 has exclusively produced some Low Carbon Pub Quiz beer mats in association with Adnams, which will be distributed in Adnams-owned pubs from today.
To find out more about our low-carbon pub quiz and discover the answers to the beer mat questions. visit 10:10's very own pub quiz pages
here.
Before we get back to the 10:10:!0 celebrations, here's a quick word from Andy Woods, the brewer's Chief Executive
"Adnams is delighted to be working with the climate change campaign 10:10 and we look forward to doing our bit for their Global Day of Doing. From 10th of October Adnams will donate 10p to the 10:10 charity for every bottle of Adnams East Green Carbon Neutral beer sold for a year"
If you want to celebrate 10:10:10 with a low-carbon tipple and support the 10:10 Charitable Trust at the same time, you can find East Green Beer in selected Tesco, Budgens and Co-Operative supermarkets.
10:10 Trust is a registered Charity in England and Wales No. 1137030.