Template text

Pre-written copy and talking points to guide your 10:10-related communications

Key points to cover

  • 10:10 unites individuals and organisations around one goal: cutting our emissions by 10% in one year
  • Thousands are already on board
  • It’s immediate, it’s simple, it’s meaningful
  • Your sector-specific reasons for participating
  • We’re a part of it, and you should be too
  • Sign up on the website: 1010global.org


Sample text

Whether you want to help tackle climate change or just get your bills down to size, we all know that cutting our carbon footprint makes sense. Even so, it can be hard to know where to start, and what actions will really make a difference. What’s needed is something straightforward, immediate and meaningful: we think we’ve found it.

Today we're joining thousands of people and organisations across the country in adopting a simple goal: cutting our carbon by 10% in one year. It’s called 10:10, and we want you to be a part of it.

Cutting 10% in one year is a bold target, but for most of us it’s an achievable one, and is in line with what scientists say we need right now. By signing up to 10:10 we’re not just promising to reduce our own emissions – we’re becoming part of a national drive to hit this ambitious goal in every sector of society.

[Add your own sector-specific reasons for joining up]

The success of 10:10 depends on getting everyone involved in making it happen, and the 10:10 website has all the tools you need to spread the word far and wide. We need to start getting the message out to every corner of the country, inviting our friends, family, colleagues, customers, competitors – everyone we know – to take part.

It’s easy to feel powerless in the face of a huge problem like climate change, but by combining our individual efforts under one banner, 10:10 enables all of us to make a meaningful difference. It’s the perfect opportunity to find out what’s possible when we work together.

10:10 is an idea whose time has come. Let’s get started.

Sign up and get help cutting your carbon at 1010global.org